Exponential Growth in Women Shooting!The survey found that half of the women polled were planning on buying a gun in the next year. One interesting statistic was that in 2001, 3.3 million women participated in target shooting. In 2013 this number had risen to 5.4 million, which is a 60% increase. Bear in mind, these figures do not represent the number of women who have purchased guns for self-protection, which in itself is a burgeoning market.
Gun Ownership is not a “Man Thing” AnymoreAround the country many women only clubs are springing up and making quite an impact. Groups like A Girl and A Gun have chapters nationwide and are catering to this growing audience. Providing a place for women to learn gun safety, shooting and provide entertainment is becoming big business. The age old adage of a man and his gun is becoming outdated and the female consumer base is continuing to blossom.
Safe and Sound InstructionAs more people, not only women, are buying guns for shooting sports and personal protection the need for quality instruction programs continues to grow especially as the demand for CC permits starts to outnumber the instructors. One of the best and safest ways to provide this instruction is with shooting simulators. The military and police forces have been using state-of-the-art simulators for years to help train recruits and sharpen the skills of experienced veterans. The combination of safe, yet realistic scenarios, combined with the obvious cost savings in ammunition always makes this a win-win scenario.
Creating an Experience
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